Podcast Episodes
Story vs Status
You say that you are the underdog. Or maybe the veteran, the favorite or the new…
Show Some Leg
I can get your schedule on your website. I can read the results in the paper…
How to Set Your Marketing Goals
We talk about goal setting for our athletes. We know that goal setting is imperative for…
Where’s the ROI?
What is it with all of this social media buzz? Where’s the value? The problem is…
Coach as the CEO
When I presented at the National Wrestling Coaches Convention, there was a discernable theme of wanting…
You Want me to do What? A Top 10 List
I want you to start a blog. Forget about the preconceived notions that you have about…
Making it Easy
In the name of making it easy for wrestling fans to be wrestling fans, I have…
Where is the Fire?
When I was talking to a client the other day he mentioned how coaches (of any…
Funny Explanation of Wrestling Rules
Seneca Valley High School Wrestling parent Tom Cully puts together an informative and often funny event program…
The Most Hated Man in Wrestling (or The Business of Wrestling)
The most hated man in wrestling spends a lot of money. There are plenty of wrestling…
7 Deadly Sins of Coaches
1) Assuming you’re safe. In these lean times budgets are being slashed and programs are being…
Coaches Quick-Start-Guide to Social Media
This is going to be short and simple because you don’t have time to worry about…
Mike and Mike in Omaha?
A friend of mine recently suggested that I try to get Mike and Mike from ESPN…
You Don’t have to Win
You Don’t have to Win As I pack my bags for the NCAA Division I National Championships (the…
For Love and Money
If you don’t love your fans you had better learn to. As one major university marketing…
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