#340 Joe De Sena on Resilience for Families and the Spartan Lifestyle
Biologically, we are inclined to seek what’s comfortable. But not Spartan founder and CEO, Joe De Sena. In fact, he runs toward it… with his family! After building a multimillion-dollar pool and construction business in college, and creating a Wall Street trading firm, Joe De Sena set his sights on ripping 100 million people off…