Episode #281
Visionaries succeed by iterating and adapting to market evidence—not by rigidly following an initial idea.
Lean, agile, and design thinking can be applied to any area of life with uncertainty; embrace small experiments, feedback, and a Kanban-style workflow.
Driving adoption requires empathy; understand stakeholders’ context and how they want problems solved to effectively change behavior.
A visionary would be the guy or gal who's able to listen to the market and change, change their own perception, change what they believe based upon this tremendous amount of market evidence. So it's actually not sticking to the original vision that makes the visionary.
So this is the definition of product-market fit, is the market was pulling the product out of Apple.
Changing behavior is so layered with different things, relationships and emotions and a sense of safety and fear and aspirations.
Myth of the visionary.
Brant Cooper is the New York Times bestselling author of The Lean Entrepreneur and CEO of Moves the Needle. With over two decades of expertise helping companies bring innovative products to market, he blends agile, design thinking, and lean methodologies to ignite entrepreneurial action within large organizations.
In this episode of Success Through Failure, he shares how to leverage entrepreneurial thinking used by Steve Job, Jeff Bezos, and Richard Branson to solve challenges and create success in your personal and professional life.
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