In these troubled economic times non-profits have been hit hard. However, more than 2/3 of churches reported donations equal to or higher than 2008. Why?
Most churches likely increased the message of urgency of giving to the church. Churches have the opportunity to speak to their audience on a weekly basis. Many churches, like mine, send weekly emails as well. If they didn’t have the ability to communicate to their donor base on such a frequency to communicate the message then the philanthropic success of churches would not be as strong.
Do you have mechanisms with which to communicate your message to your donor base on a regular basis?