• Places Everyone!

    I was planning to write a post about the importance of location-based social media apps for sports, primarily Foursquare, when Facebook jumped into the game last week. So, with that, I think it’s plain to see that, if Facebook is in the game, then it’s likely to be big. Location-based social media is basically a way for users to “check-in” when they arrive at a location. With Foursquare, maybe the most popular location-based check-in social media, the person who has checked into a location the most is the “mayor”. Some businesses offer special discounts for their mayor. I suggest you get yourself a Foursquare account (free) and create a “place” where you compete for home competitions. Tell your fans to “check-in” at home competitions. Your mayor can recieve preferential seating or other treatment.
    Just another way to engage your sports fans! The professional teams are already doing it so, as I always say, social media is the great equalizer. Be your own sport marketing agent!

    Check out this short vid on location based social media

    “Looking for more resources for finding success for your program?”

    Comments

    comments